Mobile Wallets as a Sustainable Marketing Channel

Our planet is the only home we have – it’s our responsibility to take care of it. 

In recent decades, the need for environmentally friendly practices has become imperative. With global challenges like climate change, pollution, paper and plastic waste, and overconsumption, organizations cannot afford to ignore the way their practices impact the environment.

This need for sustainability extends to the marketing world. 

Enter the mobile wallet - a sustainable and yet highly effective marketing channel. 

Mobile wallets eliminate the need for paper receipts, coupons, and tickets, which reduces paper waste. Mobile wallet passes can also be updated in real-time, allowing businesses to quickly communicate changes or updates to customers and reducing the need for reprinting or distributing new passes.

And, unlike many efforts made to increase sustainability, mobile wallet promotions only add convenience to the customer experience. 

But how?

Get the full story by downloading our newest guidebook,

Sustainable Marketing Through the Mobile Wallet.